Virtual Selling

How Loake Increased Reorders by 20% with JOOR

JOOR | Wholesale management Platform

I cannot say enough good things about the team at JOOR. There’s so much engagement and the platform is really responsive. Clients are very involved with the product and it’s great to give feedback and work with the JOOR teams

JOOR | Wholesale management Platform
Managing Director
JOOR | Wholesale management Platform

JOOR | Wholesale management Platform
JOOR | Wholesale management Platform

Since using the JOOR platform, we have seen our wholesale business double. JOOR is an invaluable tool that has strengthened our relationships with our retail customers and makes our day-to-day tasks easier and faster.

JOOR | Wholesale management Platform
JOOR | Wholesale management Platform
JOOR | Wholesale management Platform

Read our case study to discover how Loake harnessed the power of JOOR's digital wholesale platform to:

Why did Loake decide to join JOOR?

Loake Shoemakers sought a digital fashion wholesale solution to improve the effectiveness of their relationships with their B2B customers. They found the perfect answer in JOOR, the world’s leading B2B fashion platform.

Loake recognized the need for a platform that could facilitate their wholesale operations during the pandemic lockdown—with JOOR, they were able to quickly pivot to conducting their wholesale business virtually. JOOR offered a platform for Loake to easily create a virtual showroom and digital shopping experience that helped them maintain strong relationships with their buyers, despite the limitations imposed by COVID-19.

Now that pandemic restrictions have lifted, Loake continues to harness the power of digitalization via JOOR to adapt to the evolving demands of the fashion industry, particularly in the realm of hybrid selling. Recognizing the growing need for seamless unification of virtual and physical selling experiences, Loake turns to JOOR’s iPad app to stay ahead of the competition.

Empowering Excellence: How JOOR Transformed Loake's B2B Fashion Ecommerce

Since partnering with JOOR, Loake has achieved remarkable results and experienced significant growth in its wholesale business. The brand has achieved a lift in sales using the JOOR platform, showcasing its effectiveness to increase revenue.

Additionally, Loake witnessed a notable 20% increase in in-season refill orders since launching on JOOR. The platform’s ease of use and streamlined order placement process plays a crucial role in facilitating transactions. Moreover, JOOR has proven pivotal in elevating the quality of the brand’s presentation and cementing Loake’s position as a trusted brand, attracting repeat business from retail clientele.

"Since harnessing the power of JOOR, our refill orders have skyrocketed by an astounding 20%. JOOR's seamless user experience and effortless order placement have become the backbone of our thriving relationships with retail customers." -Tom Turton, Wholesale Sales Manager at Loake

With JOOR, Loake is able to seamlessly transition from taking orders in person at tradeshows on JOOR’s iPad app to following up and finalizing the order process on JOOR’s web platform. By combining the virtual and physical selling experiences, Loake ensures that their buyers have access to the brand’s virtual showroom 24/7 to effectively meet their customers’ needs. The on-the-go capability of the iPad app also ensures that orders are accurately recorded in real-time, eliminating the need for manual data entry and the associated risk of errors. It allows them to stay present during face-to-face interactions while harnessing the power of digital efficiency.

This integration of the virtual and physical selling experiences empowers Loake to cater to their buyers' diverse needs and preferences. It transforms the wholesale journey into an ongoing dialogue, where buyers can peruse the virtual showroom, place refill orders, and discover new offerings whenever suits them best. This synchronized approach not only streamlines the purchasing process but also establishes Loake as a responsive and innovative brand, capable of meeting the dynamic demands of the modern retail landscape.

Favorite JOOR Features

"JOOR's customer service is second to none. Their online chat is really easy to use — any issues have been solved within minutes, giving us more time to focus on key sales tasks." -Tom Turton, Wholesale Sales Manager at Loake

Final Takeaways: How JOOR Redefined Loake's B2B Fashion Future

Loake’s partnership with JOOR has proven to be transformative for their B2B fashion wholesale business. Using JOOR enabled Loake to swiftly pivot from traditional in-person meetings to placing digital orders. By leveraging JOOR’s user-friendly platform, Loake has achieved a substantial growth in sales, witnessed a rise in re-orders, and solidified their position as a trusted brand.

JOOR not only helped Loake overcome the challenges posed by the pandemic, but also provided them with an efficient and effective evergreen solution for their wholesale operations going forward.

The Result

24/7 Access

to a Virtual Showroom

Improved Relationships

with Retailers

20% Increase

in Reorders

Read the Full Success Story

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