We’ve compared JOOR vs NuOrder, two of the leading wholesale platforms for fashion brands. In this guide, you’ll see the key feature differences, pricing models, and integrations to help you decide which platform best supports your business.
Our analysis is built for decision makers who want to streamline wholesale operations and grow global sales.
Choosing the right wholesale management platform is now more important than ever. While over 80% of B2C fashion brands have already shifted to digital ordering and automation, less than 40% of wholesale operations have fully embraced it. This gap is slowing down growth for many businesses.
Now, more than ever, wholesale needs to embrace digital transformation in order to keep up with innovation, maximize revenue streams, and drive growth. By digitalizing wholesale operations, businesses can increase the speed of their decision-making and operations, critical to succeed in today’s fast-paced market.



JOOR simplifies collecting payments from retailers by accepting all major payment types (credit cards, bank transfers, PayPal, and net terms) through JOOR Pay, and offers financing through JOOR Capital.

Leveraging collaborations with top industry tradeshows, JOOR hosts online fashion events directly on their platform. Virtual showrooms redefine shopping for brands and retailers, allowing them to connect and transact from anywhere in the world. With 14,000+ brands and 600,000+ buyers spanning 150+ countries, JOOR has the top online fashion tradeshow collection.
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JOOR has advanced permission settings which allow users to determine user restrictions based on geographical location, department, or customer account, as well as specify who has access to managing accounts, connections, inventory, linesheets, orders, and styles. With JOOR, you are able to drill down and grant permissions at a granular level, making it very customizable to a specific user. This is valuable for discerning clients and enterprise brands with many departments.

NuOrder offers opportunities for marketing and promotions within the platform, but if brands and retailers want an easy-to-use, powerful global wholesale platform with 24/7 global customer support, JOOR is the clear winner.
JOOR outshines NuOrder with the following features: