Brands

On Trend: Women’s Resort 2024 Fashion Trend Report

June 29, 2023

As the fashion industry continues to evolve, Resort collections have become an important opportunity for  brands to showcase their creativity while setting the tone for the upcoming year. Resort 2024 has emerged as a season celebrating boldness, strength, and a fearless embrace of shining individuality. In this blog post, we’ll explore the trends spotted in the Resort 2024 collections, showcasing examples from our impressive roster of JOOR clients such as Victoria Beckham, Chloé, Gabriela Hearst, Khaite and Stella McCartney, and providing you with insights and inspiration as you build your assortments this season.

Abstract Florals

In a spectrum of styles ranging from romantic and flowy to timeless and tailored, Resort 2024 was beautifully adorned with abstract floral prints. Erdem's collection breathes new life into classic styles with oversized flower prints, adding a burst of vibrancy and playfulness. Elie Saab exuded warm-weather glamor in his resort collection, as he aimed to capture the spirit of Mediterranean women as a mindset rather than merely an origin. For MSGM's Resort 2024 collection, Massimo Giorgetti creatively incorporated abstract flowers into various prints and silhouettes while Zimmermann's Resort 2024 collection titled "Matchmaker" beautifully embraced on-trend abstract flowers by incorporating them into a range of looks. Carolina Herrera showcased their mastery of bold visuals, with statement-making prints adorning their Resort collection, evoking an essence of exotic vacations and escapism.

Erdem, Elie Saab, MSGM, Zimmerman, Carolina Herrera

Strong Shoulders

In Resort 2024, the exaggerated shoulder silhouette reigned supreme across numerous brands, offering a bold and impactful aesthetic this season. Stella McCartney showcased her expertise by incorporating structured blazers and jackets, creating a powerful and confident statement. Khaite demonstrated their mastery of sartorial architecture, infusing their designs with strong shoulders that added sophistication and edge. Versace took the trend to new heights, featuring bold and exaggerated shoulder details that exuded both strength and glamour. Tory Burch effortlessly blended femininity and strength, and Gabriela Hearst elevated the trend with impeccably tailored garments emphasizing power and elegance, while maintaining an understated sense of luxury. 

Stella McCartney, Khaite, Versace, Tory Burch, Gabriella Hearst

Borrowed From the Boys 

A distinct, Borrowed-From-the-Boys trend made a striking statement across a range of renowned brands this resort season. Proenza Schouler, Staud, and Nili Lotan elevated the emerging menswear trend with androgynous tailoring and effortless layering. Victoria Beckham’s resort collection featured slim, masculine silhouettes, while Chloé offered sleek-yet-stately outerwear with innovative detailing. Overall, some of our favorite Resort 2024 collections used the addition of rich masculine details in a range of gorgeous fabrics to create standout looks that leave a striking impression.

Victoria Beckham, Chloe, Proenza Schouler, Staud, Nili Lotan

Designer Denim

Denim took the fashion scene by storm this season and a number of esteemed brands embraced it with their fresh and contemporary interpretations. David Koma infused his collection with sleek and tailored denim pieces, elevating the otherwise casual fabric to new levels of sophistication. Victoria Beckham showcased her expertise in modern minimalism, incorporating denim into her effortlessly chic and refined designs juxtaposed to ludicrously capacious bags. Chloé captured a bohemian spirit with their denim creations while Stella McCartney embraced sustainable denim options, creating stylish, eco-conscious pieces. Finally, Veronica Beard added a touch of Americana to their Resort collection, infusing denim into their versatile and effortlessly cool ensembles.

David Koma, Victoria Beckham, Chloe, Stella McCartney, Veronica Beard 

Striking Silver

This Resort 2024 season, several brands embraced the futuristic allure of silver and infused their collections with metallic brilliance. David Koma mesmerized with his sleek silver ensembles that exuded modernity and sensuality while Staud added a contemporary twist to resort wear with shimmering mirrored silver styles. Thom Browne showcased his avant-garde vision, incorporating striking silver elements into whimsical and structured pieces, and Missoni brought a shimmering elegance to the trend, combining their iconic patterns with silver accessories. Proenza Schouler captivated the runway with their edgy silver creations, blending futuristic aesthetics with their signature urban chic style. 

David Koma, Staud, Thom Browne, Missoni, Proenza Schouler 

From the vibrant abstract florals of Erdem and Elie Saab to the powerful statement of strong shoulders by Stella McCartney and Tory Burch, the trends of Resort 2024 were nothing short of captivating and offered endless inspiration for the fashion crowd and beyond.

Ready to shop Resort 2024 on JOOR? Check out our brands now.

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