Welcome Chris Akrimi, JOOR's New Global Sales Leader

Happy New Year, and welcome to 2020! It is going to be an exciting one for JOOR and our industry. I'm kicking off with some exciting news about a new member of our leadership team - Chris Akrimi. He has joined JOOR as Senior Vice President, Global Sales. 

Chris will be based out of London and will oversee JOOR’s brand and retail sales teams across Europe, the Americas and Asia Pacific. JOOR’s leading position in the European market and expansion around the globe made the UK a logical place to base such an important leadership role. Chris joins a strong and diverse executive team, and I know he will help us continue to drive digital transformation across wholesale. 

Most recently Chief Commercial Officer at Eastpak, Chris led the charge to relaunch the brand into retail following a ten year absence. Chris brings almost twenty years of international sales experience to JOOR, including sales leadership roles working with Scotch & Soda, Samsoe & Samsoe, Kent & Curwen and Ralph Lauren. 

Chris shares “The fashion industry that I have experienced and known over the last 2 decades is evolving and changing rapidly. Technology is playing a major role in shaping this and JOOR is at the forefront of these developments. I am very excited to be part of this dynamic and energetic fashiontech company.”

I could not be more pleased to have Chris on our team - please join me in welcoming him to JOOR.