How Shopbop Uses JOOR to Empower Their Buyers and Drive Business

JOOR | Wholesale management Platform

I cannot say enough good things about the team at JOOR. There’s so much engagement and the platform is really responsive. Clients are very involved with the product and it’s great to give feedback and work with the JOOR teams

JOOR | Wholesale management Platform
Managing Director
JOOR | Wholesale management Platform

JOOR | Wholesale management Platform
JOOR | Wholesale management Platform

Since using the JOOR platform, we have seen our wholesale business double. JOOR is an invaluable tool that has strengthened our relationships with our retail customers and makes our day-to-day tasks easier and faster.

JOOR | Wholesale management Platform
JOOR | Wholesale management Platform
JOOR | Wholesale management Platform

Shopbop, a leading online fashion retailer, saw an opportunity to automate burdensome and time-consuming processes. Manual data entry for orders, product detail attribution, product allocation, and managing their extensive inventory were all slowing them down. Enter JOOR’s innovative B2B fashion wholesale platform for retailers—a transformative solution reshaping and improving how to approach wholesale operations and customer experience.

JOOR's B2B wholesale management platform

Challenges Faced by Shopbop

Shopbop, known for offering customers a curated selection of ready-to-wear & accessories from over a thousand established and emerging designers, saw an opportunity to improve operational efficiency by digitalizing their wholesale buying process, saving valuable time and improving the accuracy of order entry.

How Shopbop Leverages JOOR

Real-Time Order Visibility

With JOOR, Shopbop has comprehensive visibility into their orders, seamlessly integrating ready-to-wear, handbags, accessories, jewelry, and footwear departments into one unified platform.

Instantaneous Reporting

Real-time reports offer actionable insights and analysis such as comparisons against prior year investments as well as flexible options for understanding buys across brands or categories.

Streamlined Processes

Shopbop’s buyers gain access to their brands’ complete product catalogs in one place, transforming the wholesale ordering process into a seamless digital experience.

Order visibility within JOOR's platform

Increased Speed to Market

JOOR accelerates Shopbop’s speed to market by enhancing efficiency and enabling swift uploading of styles onto its ecommerce site.

Enhanced Product Attribution

JOOR helps to transform the product attribution process by allowing Shopbop to create custom product attributes tailored to their preferred taxonomy, ensuring consistent language in labeling products and styles.

Improved Brand Relationships

Through JOOR, buyers can clearly communicate which styles and how many units they want to order, creating a transparent and trusting partnership and ensuring the right products reach their warehouse for each of their brands.

Optimized Market Appointments

JOOR’s intuitive app has proven to be a game changer for the Shopbop team, providing the ability to conduct informed and efficient wholesale buying on-the-go.

JOOR's Pro Retail wholesale management platform

Results and Impact


By embracing JOOR’s innovative solutions, Shopbop not only streamlines its internal processes but also strengthens its relationships with brand partners, using JOOR as a bridge for effective communication and buying that enhances its customer offerings. To the Shopbop team, it’s not just about standardizing processes. Having partnered with JOOR for over 5 years, Shopbop recognizes the value the platform brings in ensuring everyone is on the same page and providing a level of efficiency and collaboration that sets a new standard for excellence across the organization.

The Result

Over 5 years

how long Shopbop has leveraged JOOR’s innovative Pro Retail platform


of Shopbop users report enhanced productivity


of users report exceptional customer service on the platform

Read the Full Success Story

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