Katie Ramsingh

Senior Fashion Copywriter

Katie Ramsingh has been a freelance content writer for JOOR since 2024. With over a decade of experience as a fashion copywriter, she enjoys helping global brands and start-ups find their way with words. In recent years, Katie has written for some of the world’s most influential and exciting fashion businesses, including Louis Vuitton, Harvey Nichols, Tommy Hilfiger, Farfetch, Lyst, Whispering Smith, Charles Tyrwhitt, String Ting, July Child and Shein to name a few.

Katie Ramsingh

Katie Ramsingh's Latest Insights

Fashion designer studio with atelier stand wearing a white waistcoat, next to a wall of collection sketches
Virtual Selling
min read
|
May 22, 2025
Blogs

Always-On Selling: How Top Brands Build Buyer Engagement Year-Round

Discover the strategies successful fashion brands use to secure wholesale sales all year, and implement these tactics today to help your business drive consistent growth.

Brands
4
min read
|
April 30, 2025
Blogs

How to Pitch to a Fashion Buyer

Uncover how to successfully sell your fashion products to prospective retailers in this step-by-step guide. Here you’ll find everything to include in your wholesale pitch, from your brand story to your linesheets and follow-up strategy.

Virtual Selling
6
min read
|
April 24, 2025
Blogs

The Difference Between B2B & B2C Fashion Marketplaces

Understand the key differences and similarities of B2B and B2C fashion marketplaces in this comprehensive guide. Compare their benefits and learn more about their unique offerings to help decide which avenue your fashion brand should pursue.

Wholesale Management
8
min read
|
April 14, 2025
Blogs

The JOOR Tariff Toolkit: 6 Tips for Fashion Brands and Retailers

Learn how to minimize the impact of tariffs while maximizing your fashion business's revenue. Our actionable guide details the smartest retail strategies you should adopt today and identifies tools to help you successfully navigate the rapidly changing environment as well as find opportunities in new markets.

Virtual Selling
6
min read
|
April 11, 2025
Blogs

Maximizing Virtual Showrooms to Boost Wholesale Revenue

Learn how to best use a virtual showroom to create a memorable digital experience for buyers, showcasing your brand and its products to help increase order rates.

Wholesale Management
7
min read
|
April 10, 2025
Blogs

JOOR Product Development: Innovative Solutions to Industry Challenges

We spoke to our Product team about how they identify what technology the fashion industry needs next, and the importance of using community data insights to directly inform and develop software solutions, like our new tool JOOR Discover.

Brands
6
min read
|
April 2, 2025
Blogs

Find and Connect with the Right Wholesale Partners Using JOOR Discover

Get to know our new data-driven solution, JOOR Discover, a professional wholesale matchmaking service for global brands and retailers. Learn how to use it to identify beneficial retail connections and build lasting relationships that drive business growth.

Virtual Selling
4
min read
|
March 31, 2025
Blogs

Why Digital Order Management is Key for Wholesale Fashion

Order digitization is an invaluable tool for fashion businesses looking to unlock wholesale growth. Learn how both brands and retailers are using the latest order management technology to improve efficiency, reduce operational headaches and increase revenue.

Wholesale Management
7
min read
|
March 6, 2025
Blogs

The Power of Brand-Retailer Partnerships

Learn how brand-retailer partnerships can be a powerful tool to help drive your fashion company's growth. This guide also details the key elements to consider before engaging in a partnership, and how you can go about making new connections.