Evaluating NuOrder for your brand? Compare JOOR.
See why leading fashion brands are choosing JOOR —
The all-in-one B2B wholesale platform to run and scale your fashion brand.
JOOR is the premier global platform centralizing fashion showrooms, orders, and payments into one powerful hub. We streamline your operations with real-time analytics and an elite buyer network, empowering brands to scale faster and build stronger retail partnerships.
Where JOOR Stands Apart
Understand the key differences between JOOR and NuOrder that matter for your fashion brand.
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Find, connect, and get seen by top retailers
Use JOOR Discover to filter our global directory and reach out to buyers directly. Boost visibility with in-platform banners and JOOR Passport digital events, putting your brand in front of retailers actively looking for their next partnership.
Your retailers are already here
With 700,000+ vetted buyers already on JOOR, connecting with boutiques and department stores is seamless. Because your retailers already use our platform, adoption is instant—allowing you to scale without the friction of a learning curve.
Go global without growing your team
Scale internationally with native support in 10 languages and payments in 135 currencies. Whether entering North America or expanding across Europe, JOOR simplifies global wholesale operations without the need for additional headcount.
Make smarter decisions with real-time analytics
Track sales performance, buyer engagement, and collection trends with customizable reports. Identify your next growth opportunity from a single dashboard, allowing you to make fast, data-driven decisions with confidence.
The industry’s leading B2B wholesale app
The JOOR iPad app works offline at trade shows and showrooms, allowing you to capture orders and notes anywhere. Everything syncs automatically when you reconnect, making post-market manual order entry a thing of the past.
One platform that connects your entire tech stack
JOOR’s end-to-end Shopify integration and 100+ ERP connections provide reliable two-way data sync. Automatically flow products, orders, and inventory between channels to eliminate manual uploads and data mismatches.
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Tailored for fashion and lifestyle brands evaluating wholesale selling, digital showrooms, and B2B platform alternatives.
How JOOR Transforms Your Wholesale Operations
Built for brands who are scaling their wholesale business, not just managing it.
Replace tedious manual work with an integrated wholesale system
JOOR replaces spreadsheets, email chains, and manual order entry with one platform. Buyers browse, check inventory, and order directly. Everything syncs to your ERP automatically.
- Buyers review linesheets, make selections, and place orders directly on JOOR, 24/7
- Personalized experience per retailer, with pricing and product visibility you control
- Real-time inventory transparency prevents overselling across channels
- Orders auto-sync to your ERP with two-way data integration
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A B2B platform that speaks fashion
JOOR was built for the aesthetic demands of fashion. Your virtual showroom feels editorial, not like a generic product catalog. For in-person selling, the iPad app works offline and syncs automatically.
- Editorial-quality virtual showrooms with 360° imagery and video
- Branded experience aligned with luxury and premium standards
- JOOR Brand iPad app works offline at shows and appointments
- JOOR Passport boosts your visibility with 10+ digital trade shows annually
Scale internationally and locally without complexity
Wholesale is shifting. Independent boutiques now account for 62% of total wholesale transaction volume on JOOR, up from 49% in 2020. Brands that rely only on department store relationships are missing the fastest-growing segment in wholesale. JOOR gives you access to both: major department stores like Saks Fifth Avenue, Neiman Marcus, Bergdorf Goodman, Harrods, and Harvey Nichols, alongside the largest independent boutique network in the industry.
- Top department stores and extensive global independent boutique network
- JOOR Discover: search and connect with new retail partners globally
- JOOR Pay: handle payment processing in 135 currencies across 150 countries
- Full support in 10 languages from native speakers
The largest wholesale network in fashion
Brands
Buyers
Countries
Growth in orders YoY
Real results from brands like yours
Since harnessing the power of JOOR, our refill orders have skyrocketed by an astounding 20%. JOOR's seamless user experience and effortless order placement have become the backbone of our thriving relationships with retail customers.
JOOR has proven to be an invaluable technology partner, empowering Erdem to digitalize our B2B ordering process and navigate the intricate landscape of the fashion wholesale industry with unparalleled agility and efficiency.'
I love the ability to add teaser videos to our Virtual Showroom. I can quickly update the video with our best sellers with just one click of a button.
We are constantly looking to adopt up-and-coming tech solutions to help enhance our buying process and brand relationships. JOOR’s features allow us to digitally collaborate with our brand partner seamlessly, and continue to deliver key trends and style inspiration for the Shopbop customer.
Your wholesale platform should work with your tech stack, not against it
100+ ERP integrations. Direct Shopify sync. Two-way data flow you can rely on.
Seamless connections, no broken data
JOOR connects to over 100 ERP systems and e-commerce platforms with reliable two-way data sync. Product data, inventory levels, orders, and customer information flow automatically between JOOR and your back-end. No CSV exports, no manual uploads, no broken connections.
JOOR + Shopify
Create styles in Shopify and they automatically sync to JOOR, ready to build linesheets from your existing collections. Orders, inventory, and customer data flow in real time across both platforms, reducing overselling and eliminating manual uploads.
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Choosing a wholesale platform owned by a retail technology conglomerate can create integration conflicts with your existing tech partners. JOOR is an independent platform. Unlike competitors owned by retail technology conglomerates, we are built to connect with your stack, not compete with it.
See how JOOR integrates with your systems.
FAQ
What is JOOR and how does it help fashion brands?
Why should brands use a wholesale platform instead of manual processes?
How does JOOR help brands grow wholesale revenue?
How does JOOR help brands track wholesale performance?
How much does JOOR cost?
How long does it take to be set up and ready to use JOOR?
Will my retailers need to create new accounts?
Get a personalized demo and see how JOOR can help you sell more, scale faster, and manage everything in one place.
Join brands like Marc Jacobs, Belstaff, Veronica Beard, and Dr. Martens on the fashion industry's leading wholesale platform.